About the title
Brad and Elijah, marketers, decide to take a desperate step and sponsor a provocative event at the World Cup. However, their plan falls apart when their reckless behavior in Brazil sparks an international scandal. In a short span of time they lose their jobs and become targets of hatred from everyone—from devoted fans to high-ranking officials and criminal figures. Now they have only one option left: to flee the country immediately, trying to save their careers and their lives.